Do you have a written marketing plan, or do you fit marketing tasks around other ‘at the moment jobs’ such as meeting and serving your guests?

If so, you are probably missing out on sales. As a hotelier, had you kept in touch with your guests, more of them may have returned this year.

As a hotelier, innkeeper, attraction operator or restaurateur, had you joined with the local tourist board event and put it on your website, with special rates, you could have been full that weekend.

At Accounting & General, not only can we encourage the discipline of a plan, we can give you our insight into what works and what doesn’t for leisure businesses.

The Internet is key to success in 2015, are you on-line?

Mailings to existing customers remain effective, and loyalty schemes are becoming common. Your local newspaper is always pleased to print fun releases from leisure businesses.

Don’t lose sales, let us guide and help implement your plan.

A website is a leisure business essential. On-line booking for hotels, and email closely follows.

Jargon terms such as search engine optimisation and pay per click  are crucial to bringing guests to your website and premises.

And now there are blogs and social media.

Let us help you demistify and utilise  the Internet for your business. Click here.